Vendor’s tray lady flapper girl with vendor’s tray

Vendor’s Tray Ladies of the 20s – Flapper Girls in Golden Twenties Splendour

The belly button ladies of the 1920s are iconic figures who perfectly embody the flapper girls’ attitude to life and style. These emancipated women of the Roaring Twenties revolutionised the social image of women with their bold, modern appearance and intrepid lifestyle. As hawker girls, often found in nightclubs, theatres or at glamorous parties, they sold cigarettes, sweets or small luxury items from their decorative vendor’s trays.

Their outfits were an expression of a new self-confidence: short, often glittering dresses, feathered headbands and eye-catching jewellery were the hallmarks of the flapper girls. This fashion reflected the desire for freedom and pleasure that characterised the 1920s. Their rebellious nature was also reflected in their behaviour – they danced to jazz music, smoked in public and broke with traditional gender roles.

Vendor’s tray ladies of the 1920s were not only saleswomen, but also ambassadors of a new, modern image of women. Their charming appearance, combined with their elegant yet cheeky style, made them an unforgettable phenomenon that still fascinates today. The flapper girls are a symbol of the glamour and cultural upheavals of the Weimar Republic and represent an era that was characterised by new beginnings, innovation and the tireless pursuit of self-determination and pleasure.